Understanding User Needs – January 24-25, 2017

Designing and writing effective technical content requires an excellent understanding of the needs and capabilities of the people who will be reading and using it. Without such information, information developers tend to adopt a “be everything to everyone” approach, an approach that ultimately meets the needs of no one. But with limited access to users and little time or budget for thorough user analysis, how can we collect the user information we need?

Presenters at the Winter 2017 IDEAS conference share best practices and techniques for learning about your users. The conference offers 11 hour-long presentations that provide proven and practical methods for conducting user research, as well as strategies for applying the data you gather to your future information design. Join the Center for Information-Development Management for the Winter 2017 IDEAS conference on January 24-25, 2017.

What is the IDEAS Online Conference?

IDEAS is a two-day industry conference that you can attend virtually from the comfort of your own office. The conference includes five 60-minute concurrent sessions in two tracks, giving you a choice of 10 unique presentations. Participate live according to the published schedule or watch a recording of any session when it’s more convenient for you.

IDEAS Online Conferences are scheduled twice/year, providing focused and interactive online sessions led by recognized industry leaders and experienced peers. This unique conference offers information designed to appeal to information-development professionals at all skill levels.


The Center for Information–Development Management (CIDM) brings together the most highly skilled and talented managers in the field of information development from across the US and internationally to facilitate the sharing of information about current trends, best practices, and developments within the industry, from information development to training and support.