Measuring Content Consistency

Presentation Abstract

Over the years you have invested in a strong information architecture, developed best practices for the authors to follow, and trained them on how to create content. But how do you know how consistent your content really is?

Join Amber Swope, an experienced information architect and consultant, to talk about how to measure content consistency. There is no one right way to do this and the discussion will start with the following options:
• Manual content audit
• Manual deliverable testing
• For DITA content managed in a content management system (CMS), verify “where used”
• Automated content comparison

Once you can measure the content consistency, then you can address the inconsistencies and improve efficiency and quality.

What can the audience expect to learn?

Teams need to be able measure their consistency to know how standard their content is, if their authors are following their guidelines, and where there are areas for improvement.

Meet the Presenter

Amber Swope

Amber Swope is an internationally-recognized expert on the Darwin Information Typing Architecture (DITA) who specializes in helping companies design and deliver compelling customer experiences.

Amber leverages her extensive information development experience to discover each company’s opportunities to leverage structured XML content to provide the right information at the right time to the right user. With her guidance, her clients create a clear vision for success and optimize their content to increase customer satisfaction, improve information quality, and reduce costs. As a mentor, Amber collaborates with the team to develop integrated support for authoring, storing, publishing, localizing, and delivering content.

In addition to co-authoring the “DITA Maturity Model”, Amber has authored numerous papers and articles on information design, development, and architecture, delivered webinars, and presented at leading industry conferences. Amber holds a Masters in Technical and Professional Writing and a Certificate in Computer Technical Writing from Northeastern University.

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