Speaking of Curation in Business Terms

Presentation Abstract

Curation is a hot topic alright, but it is tricky to implement. To get your business to adopt it, you need to master two languages – those of the Sales and the Engineering departments. I’ll show you how to speak both these languages fluently!

 

What can attendees expect to learn?

This presentation will help managers in two ways:
1. Identify whether a curation opportunity is worth taking up
2. Set the right expectations and deliver measurable results

 

Meet the Presenter

Mathew heads the Information Experience (IX) practice at Citrix. IX facilitates the development of information across the entire customer journey.

 

 

 

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